
One of the first steps to executing a beautiful makeup is to have vision. When you can look at a person and tell them exactly what the best colors are for their skin tone you have arrived. I remember when I first started working in the makeup industry and I would put clients in the same colors if they were a certain undertone. The trainers from Orange County would make fun of me for this cause at the time I did not really understand color theory. I sit down and have conversations with fellow artists pretty regularly and the question always comes up "How do you know what shades to put people in?" I like to look at the clients eyes and hair color. If your client has brown eyes the best colors to go with would be colors that have a derivative of blue. These colors can include various shades and tints of blue, blue-violet, and red-violet. Basically, you are pairing a color with its complimentary color. Color theory is used in advertisements to get you to buy into a product. We see color theory used on cereal boxes, billboard advertisements, even in display windows at retail environments. When you apply color theory to your makeup applications your work stands out above the rest. Even if you already have a basic understanding of color theory it is good to take a refresher course. Color wheels can be purchased at your nearest art supply store. Knowing color theory can be a real eye opener. I know it was for me.
Elroy